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MOSCOW MULE IN THE MAKING

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Wednesday, September 9th, 2015

This generation has yet to see a cocktail revival quite as impressive as that of the Moscow Mule’s epic comeback a few years ago. One sip of this tangy & refreshing, can’t-taste-the-booze concoction and it’s easy to see why people fell in love with it in the first place. So what makes up a Moscow Mule anyways? It’s a relatively simple recipe: two parts vodka, one part lime juice, fill with ginger beer and serve in a nifty copper mug. The story behind the drink is a curious tale that dates back to the 1940’s when a Los Angeles tavern owner and entrepreneur by the name of “Jack” and a couple of liquor distributors, John and Rudolf, teamed up desperate to sell overstock supply of bottled ginger beer and Russian vodka. The story goes that they sat around the bar one night, complaining of American’s distaste for vodka (at the time) and disheartened by the lack of success Jack’s bottled ginger beer had seen, when they employed the bartender on shift to mix up a cocktail using both. They immediately knew they had uncovered something special and went on to name the creation “Moscow Mule” to be served in a distinct copper mug that would beg for attention. Backed by a widespread marketing campaign, the Moscow Mule was an instant hit! Not only was it able to rid the men of surplus inventory, but some say it single handedly launched vodka into the star cocktail ingredient that it is today. Moral of the story—when life gives you vodka and ginger beer, borrow a lime and mix up something awesome!