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Email & Social Media Marketer
Monin Gourmet Flavorings has been continuously named a Top Workplace. Through our companies Mission and Values, we are able to exceed customer satisfaction while staying committed and never compromising the quality of our product. Along with being responsible and accountable to others we acknowledge and are dedicated to social and environmental responsibility. Here at Monin we take great pride in our history and are always working on new, innovative ideas!
Monin is seeking an Email & Social Media Marketer to join our marketing team, based in Clearwater, FL. This new role will be primarily responsible for the organization, execution and reporting of email marketing. Another key part of this role will be to assist in the planning/scheduling and posting of Monin content and communication on social media platforms. This role will also be expected to collaborate internally with sales and marketing in the strategy, development, and curation of content and creative campaign ideas for both B2B and B2C audiences.
Management of e-mail marketing footprint/software (dotdigital) for US, CA and Latin America; developing copy and subject lines, designing email templates, building segment-based communication strategies, campaign optimization and automation, establishing best practices, reporting and more
Collaborate with sales and marketing teams to plan and develop content for social media responsible for weekly posting, optimization, and reporting
Play an integral role in protecting and promoting the brand, ensuring all online communications share a consistent voice and support the organization’s strategic vision
Serve as a supporting content writer for the monin.com blog
Coordinate SMS and app push notifications as needed
Present results, key insights, and recommendations to senior level management on a regular basis
Other duties may be assigned
Upholds and inspires adoption of company mission and values.
BA/BS in marketing, communications, or related field (or equivalent work experience)
Minimum 3 years of experience in marketing or digital marketing (e-commerce, email marketing, and/or social media is required, experience with dotdigital or similar ESP is preferred)
Prior experience in email marketing and social media management are a must
Ad buying experience on key social platforms (FB, Twitter, IG) are a must
Experience in content strategy, content management systems, marketing automation, personalization, and making data-driven business decisions preferred
Proficient in MS Office (Word, Excel, and PowerPoint) and familiarity with Adobe Photoshop
Exceptional writing, editing, and proofreading skills
Self-motivated, dedicated to process improvement
Strong copywriting skills
Comfortable with a fast-paced working environment; working under pressure with tight deadlines that change quickly to meet business needs
Creative with a strong ability to communicate both written and verbally
Good time-management skills and problem-solving ability
Team-player who can also work independently; embraces collaboration by welcoming ideas, feedback, and differing perspectives
Digitally savvy – up to speed on the latest in digital marketing & online advertising trends
A passion for the food & beverage industry is a plus
A full suite of benefits is provided including health, dental and vision insurance; 401k with Company match; and paid time off.
Monin is an equal opportunity employer and encourages all qualified candidates to apply. Monin is a Drug Free Workplace and does pre-employment drug screening.
About Monin: Founded in 1912 in Bourges, France and family-owned and operated for three generations, Monin is the premier provider of flavoring products for creating specialty beverage and flavorful culinary solutions. With manufacturing facilities on three continents and product availability in more than 145 countries, Monin is recognized as the leading global flavor solution provider. For more information, visit www.monin.com
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