This year's theme is 'Sharing Memorable Moments’.
The idea? We want you to use your creativity, skill, passion and inventiveness to develop a memorable cocktail moment. A cocktail that is delivered with flare, theatre and emotion that brings the audience and judges together for a shared experience that won’t be forgotten. By using all five senses, we challenge you to create a cocktail experience that can be shared, enjoyed and even felt by everyone together. A cocktail creation that not only says something about you and your world, but also a reflection of what you would like others to take from that.
This summer we'll be hosting two regional heats in Manchester and London, before September’s UK final in London, with the exclusive prize* of an all expenses paid trip to Berlin Bar Convent! Our UK champion will go on to compete in the International Final in France later this year, just like our very own Dimi who became 2018’s MONIN Cup winner!
So, to remind you of what we hope you can showcase under the theme of “sharing memorable moments;
- Memorability – a drink that you feel has something unique about it that will live on in the audience and judges thoughts, well beyond the end of the competition.
- Immersive – a cocktail creation that makes the audience and judges feel immersed in your drink, that stimulates their senses and creates a unique moment that everyone can jointly enjoy.
- Unique – this is about you sharing what you are passionate about and bringing others into your world so that they can share in this passion too.